Wednesday, February 17, 2010

Bloomberg's Target Market


Throughout Bloomberg successful 29 years of being in business. Bloomberg’s target market /usual customers are business people, investors, financial planners and professionals in the finance market. Most of Bloomberg’s clients are wealthy professionals who might be looking to invest their money on property and stocks. The objective is to draw more people into the core of the business world. Bloomberg's corporation is satisfied with their target market and has no reason to change their perspective because Bloomberg L.P. is constantly growing by the year and is always launching new products ( for example : Bloomberg purchased the businessweek magazine dec 1, 2009 )to accommodate their existing customers and potential clients.

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