How does BLOOMBERG LP Marketed globally

Bloomberg delivers news and research across the BLOOM PROFESSIONAL service to hundreds of thousands of investors everyday. bloomberg news publishes more than 6,000 stories a day which are carried in more than 450 newspapers and magazines around the world. BLOOMBERG LP is a syndicate content to more than 100 television and radio stations. BLOOMBERG LP created a Japanese language website that allows users to access business news offers the coverage of companies, markets, industries, economies, and government. It serves consumer ,energy, finance, health care, insurance, real estate, technology, and transportation industries. All together Bloomberg markets BLOOMBERG LP throught internet , tv , radio newspapers and magazines.

recent activities with bloomberg L.P.

(Jan 11, 2010 lasted update on bloomberg.com) Bloomberg LP vs Board of governors of the federal Reserve System:



Bloomberg LP asked U.S. Court of Appeals in Manhattan to force the Federal Reserve to release records of the unprecedented $ 2 trillion U.S. loan program launched after the 2008 collapse of Lehman Brothers Holdings Inc. The lawsuit is based on the U.S. Freedom of Information Act, which requires federal agencies to make government documents available to the press and the public, according to the complaint. Bloomberg argues that the public has the right to know basic information about the unprecedent and highly controversail use of public money. The Federal Reserves System argued that disclosure of highly sensitive documents of daily lending reports, threathens to stigmatize lenders and caused the severe and irreparable competitive injury. This is a on going battle between the two. Soon this war will end up at the Supreme Courts where as a judge will make the final dicussion on this case.
















Two links that farther dicuss this topic :



http://www.bloomberg.com/apps/news?pid=newsarchive&sid=a4PnUdySIink#



http://www.youtube.com/watch?v=TGET8ySKmDM

Bloomberg's Target Market

Throughout Bloomberg successful 29 years of being in business. Bloomberg’s target market /usual customers are business people, investors, financial planners and professionals in the finance market. Most of Bloomberg’s clients are wealthy professionals who might be looking to invest their money on property and stocks. The objective is to draw more people into the core of the business world. Bloomberg's corporation is satisfied with their target market and has no reason to change their perspective because Bloomberg L.P. is constantly growing by the year and is always launching new products ( for example : Bloomberg purchased the businessweek magazine dec 1, 2009 )to accommodate their existing customers and potential clients.

The Bloomberg L.P. mission statement

Bloomberg L.P. (Limited Partnership) is a closely-held financial software, news and data company. It is a subscription service that sells financial data, analytic software to leverage the data's usefulness, trading tools and news (electronic, print, TV, radio). This product has grown to be a global phenomenon.